Jun. 10, 2009 (China Knowledge) - Google Inc, the world's leading online search engine, saw its market share in China slide 2.1% from the fourth quarter of last year to 20.9% in the first quarter of this year, according to a recent report released by iResearch Consulting Group.

In the same period, Baidu Inc's market share by number of search requests edged up 2.1% from the previous quarter to 74.1%, according to the report.

Industry insiders have said that Baidu has an obvious advantage over Google in such areas as R&D, innovation and need to satisfy Chinese web searchers, though Google has been trying to promote traffic by enhancing cooperation with Chinese websites.

Google, which has invested in Tianya Club, a major Chinese social networking site, aims to further integrate its resources in the club, and may set up a joint venture for BBS and Q&A business, according to an earlier report from China Knowledge.

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